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Brand Manager

1 open position
Job Title: Brand Manager
Company: ALMAYMAAR (Developers of Harsukh Residencies)
Location: Islamabad
Type: Full-time

Role Overview
We are looking for a Brand Manager to own ALMAYMAAR’s and Harsukh’s brand presence across every digital platform. You will lead content, copy, campaigns and video, manage a creative team, and represent the brand through collaborations and events. This is a hands-on leadership role: you set the direction and make sure it gets executed well and on time.

Key Responsibilities

Social Media & Platform Management

Own brand presence across LinkedIn, Instagram, Facebook, YouTube and TikTok
Build and run monthly content calendars tailored to each platform
Oversee posting, community management and audience engagement
Track performance, report on growth and adjust strategy based on data

Content & Copy

Write and approve captions, scripts, ad copy and long-form content (English, Urdu and Roman Urdu)
Maintain a consistent brand voice and editorial standard across all channels
Manage executive LinkedIn presence for leadership

Campaign Development

Plan and execute brand campaigns, launches and seasonal or national-day campaigns
Develop campaign concepts, messaging and creative direction from brief to delivery
Coordinate paid and organic campaign rollout with clear goals and reporting

VSL & Reel Development

Conceptualize and script VSLs, reels, short-form video and brand films
Create storyboards and shot lists; direct shoots on site and in studio
Oversee editing and ensure every video meets brand and platform standards

Collaborations & Events

Identify and manage influencer, creator and brand collaborations
Plan social coverage and brand presence at exhibitions, festivals and on-site events
Liaise with partners, vendors and media for brand activations

Team Management

Lead a team of designers, video editors, writers and social media executives
Delegate tasks clearly, set deadlines and manage workflow across projects
Review output for quality, give feedback and develop team capability
Run regular team check-ins and keep leadership updated on progress

Requirements

3 to 5 years of experience in brand management, social media or digital marketing (real estate, hospitality or lifestyle is a plus)
Proven record managing multi-platform brand presence and campaigns
Strong copywriting skills in English and Urdu
Hands-on experience with short-form video, VSL scripting and reel production
Experience leading and delegating to a creative team
Working knowledge of Meta Business Suite, YouTube Studio, TikTok and LinkedIn analytics
Organized, deadline-driven and comfortable juggling multiple projects
Willingness to travel to project sites in Galiyat

Nice to Have

Familiarity with Canva, Adobe Premiere, CapCut or similar tools
Experience with paid social advertising
An existing network of creators or media contacts in Pakistan

What We Offer

Ownership of a growing brand in a premium category
Creative freedom with direct access to leadership
Opportunity to shape a landmark mountain development from the ground up
Remote
Administration / Sales / Marketing

PR & Communication Specialist



Position Overview:
The role involves managing the company's public image, media relations, communications, and brand reputation through effective communication strategies and consistent messaging.

Key Responsibilities:
-Public Relations:
- Develop PR strategies aligned with business goals.
- Manage media, influencer, and stakeholder relationships.
- Prepare press releases, statements, interviews, events, and crisis communications.
- Monitor media coverage and report performance.

- Corporate Communications:
- Manage internal and external communications.
- Develop key messages for campaigns and announcements.
- Support executive communications and maintain brand consistency.

- Content & Brand Storytelling:
- Create and edit articles, newsletters, website content, case studies, and publications.
- Collaborate with marketing and creative teams on brand storytelling.

- Stakeholder & Digital Communications:
- Engage with partners, government entities, communities, investors, and clients.
- Support CSR communications.
- Align PR with digital and social media efforts.
- Monitor public sentiment, trends, and earned media opportunities.

- Reporting & Analysis:
- Track PR KPIs, sentiment, share of voice, and brand visibility.
- Prepare reports and recommend improvements.

Qualifications:
- Bachelor's degree in Communications, PR, Journalism, Marketing, Mass Communication, or related field.
- 2–5 years of PR, communications, media relations, or brand communications experience.
- Strong writing, editing, communication, presentation, organizational, and project management skills.
- Experience with media relations, stakeholder engagement, and digital communication tools.

Preferred Skills:
- Media Relations, Corporate Communications, Crisis Communication, Press Release Writing, Stakeholder Engagement, Public Speaking, Event Management, Brand Reputation Management, Strategic Communications, Content Development, Copywriting & Editing, Social Media Communication, Analytics & Reporting.


Islamabad, Pakistan